When the cold weather rolls in, everyone starts reaching for things that offer warmth and comfort, and that’s your company's opportunity to be part of their everyday winter routine.
This season, swap the generic giveaways for promotional products that feel thoughtful, sustainable, and practical. If you are planning a winter trade show, employee appreciation packs, or client gifts, here are some giveaway ideas. These are the types of gifts your clients will keep, and tips on how to use them well.
Everyone needs a good beanie or scarf during winter. These items are wearable, visible, and offer plenty of space for personalisation where you can put your logo or any branding.
Marketing managers: Use these as part of a direct mail campaign or client gift boxes. Pair them with a personalised note to create a memorable, cosy brand experience.
Events and trade shows: Hand them out as warm welcome gifts at winter events or outdoor activations. It encourages attendees to wear your brand on-site and afterward.
HR managers: Include them in employee winter care packages or wellness kits to show you care about their comfort. It boosts morale and team spirit during colder months.
People love hot drinks in winter, especially when they’re on the go. A quality travel mug keeps drinks warm while showcasing your brand with every sip.
Marketing managers: Great for client appreciation gifts or sales incentives. It’s a daily reminder of your brand during busy commutes or meetings.
Events and tradeshows: Perfect giveaways at coffee stations or lounge areas to keep attendees refreshed and engaged.
HR managers: Distribute them during employee wellness weeks or office celebrations. Encourage sustainable habits by promoting reusable mugs.
Music is a simple way to relax and unwind, especially when the days are shorter and colder. A compact Bluetooth speaker adds atmosphere, from soft jazz during a rainy evening to ambient music during work-from-home days
Marketing managers: Offer them as executive gifts to loyal clients or use them as contest prizes in seasonal campaigns. It’s a premium giveaway with daily use potential.
Events and trade shows: Use speakers as lucky draw prizes or premium giveaways for key booth visitors. Surely, they’ll leave with both your message and a smile.
HR managers: Great for rewards or team raffles during winter. Employees can use them at home to create a calming vibe after work or during virtual catch-ups.
Branded fleece or picnic blankets offer warmth and comfort with a premium feel, making them perfect for keeping your brand very visible during winter.
Marketing managers: Offer branded blankets as VIP gifts or campaign rewards. They feel luxurious, get used during downtime, and keep your brand front and centre, especially when people are curled up on the couch or hosting friends.
Events and trade shows: Hosting an outdoor event or winter activation? Set up lounge zones with branded blankets to keep attendees warm and relaxed. It creates a welcoming atmosphere and gets your branding seen in a meaningful way.
HR managers: Use blankets as thoughtful gifts for employee anniversaries, winter wellness packs, or team outings. They're a simple way to promote comfort, connection, and care, especially during the colder months.
Winter air dries out skin fast, making lip balm and hand cream practical and appreciated gifts.
Marketing managers: Include these in wellness-themed giveaways or self-care kits targeted at clients and partners.
Events and trade shows: Hand them out at registration desks or in merch bags to add a thoughtful touch to the visitor's brand experience.
HR managers: Offer them as part of desk gifts or winter wellness programs to support employee health and comfort.
The most effective winter giveaways are those that people want to use again and again. When your promotional products combine practicality with seasonal relevance, your brand becomes part of daily life, not just another forgotten freebie.
At Over the Top Promotions, we specialise in helping you choose and personalise winter products that deliver impact and lasting impressions.
Ready to warm up your winter marketing?
👉 Book a free 15-minute product brainstorm session with our team.