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Why Do Custom Beach Towels Make the Perfect Summer Giveaway?

Written by Aisling Graham | Dec 9, 2024 12:00:00 AM

Summer is here, and so is the excitement of going on beach trips and outdoor adventures! If you’re looking for the ultimate promotional merchandise to make your brand stand out, custom beach towels are the way to go. 

Here's what makes the custom beach towel a perfect summer giveaway:

Practical and Loved By All

Everyone needs a beach towel this summer, and it's one of the essentials one doesn't forget to bring on beach and outdoor trips. You can use it to dry off after a swim, as a makeshift mat while relaxing by the beach, as a picnic blanket, as a travel blanket, or as a lightweight cover to protect yourself from the sun. 

Maximum Branding Space

Beach towels are big, bold, and hard to miss. It offers a large canvas for your logo, brand visuals, and creative designs, making it a perfect summer giveaway that not only showcases your brand in a fun and vibrant way but also gives your audience something very practical, one that they can use even beyond summer. 

Long-Lasting Impact

Aside from being practical and offering ample space for branding, custom beach towels are durable. A high-quality custom beach towel can withstand countless uses, which creates a long-lasting impact on the user. Everybody loves a long-lasting product because it allows them to save on expenses and maximise the product for a long time. Thus, giving away custom beach towels that everybody uses this summer creates a positive experience and a long-lasting impact. 

Eco-friendly Options

Like custom drink bottles, many custom beach towels are now made with eco-friendly materials like recycled cotton or bamboo fibers. Giving away eco-friendly custom beach towels this summer shows that your brand advocates for sustainability while meeting the expectations and preferences of your audience. Remember, there has been a growing number of eco-conscious consumers today, so providing them with eco-friendly options would appeal the most. 

Perfect for Social Media Buzz

If you're planning to boost your social media reach and presence, use your custom beach towels as the main tool! Encourage your customers to take and share pictures featuring their custom beach towel giveaway. You can make this more fun and engaging by creating a dedicated hashtag for your campaign or running a photo contest with exciting rewards. 

Creating social media buzz is also an excellent way to humanise your brand. When customers post their own content featuring your custom beach towels, it shows people enjoying your product and introduces your brand to a wider audience, as friends, followers, and even strangers engage with the content. 

Ready to make your summer giveaway a hit?

Contact us today and let’s design your unforgettable custom beach towels! 🌊